The Best Natural and Organic Makeup Brands in 2023: Saie, RMS Beauty, More

Based out of Taos, New Mexico, Vapour founders Krysia Boinis and Kristine Keheley combined their respective specialties in botanical alchemy and color theory to form an organic beauty brand that combines skincare with makeup. The result is high-performance cosmetics formulated using the purest, active ingredients from the earth—and nothing else.

The brand not only uses clean ingredients, but also maintains a focus on sustainability. Products are made in a USDA organic-certified facility, using passive solar daylighting and renewable energy in their lab, offices, and warehouse. They also use a flood-fill system to reduces waste. When it comes to packaging, their product boxes are made from managed forest paper stock, printed with soy ink in a wind-powered facility. Meanwhile their solid products are packaged in recyclable aluminum, and liquid products are packaged in glass.

With 27 shades, Vapour's Atmosphere Soft Focus Foundation has become a cult favorite as the go-to medium to full coverage option among clean beauty fanatics. Designed to balance normal, sensitive, and combination skin types, its satin finish creates dewy skin, while putting imperfections into softer focus. "This foundation is something that I will forever use, always, without a doubt on myself and on every single bride," says Adams.

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